Douglas Coupland | Books & Literature » Non-Fiction

Marshall McLuhan: You Know Nothing of My Work!

Marshall McLuhan: You Know Nothing of My Work!

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03 MAY 2023

Noah Brier

The Media Probe Edition

A biography of Marshall McLuhan that explores his life and ideas, portraying the complexities of his thoughts on technology, media, and the impacts on society. It gives insight into McLuhan's personal reservations about the rapid technological advancements and their societal implications.

08 MAR 2022

Noah Brier

The Media Probe Edition

A biography of Marshall McLuhan, exploring the most intellectually electric period of his life, his perspectives on technology, society, and the impact of technology on society.

Marshall McLuhan, the celebrated social theorist who defined the culture of the 1960s, is remembered now primarily for the aphoristic slogan he coined to explain the emerging new world of global communication: “The medium is the message.” Half a century later, McLuhan’s predictions about the end of print culture and the rise of “electronic inter-dependence” have become a reality—in a sense, the reality—of our time. Douglas Coupland, whose iconic novel Generation X was a “McLuhanesque” account of our culture in fictional form, has written a compact biography of the cultural critic that interprets the life and work of his subject from inside. A fellow Canadian, a master of creative sociology, a writer who supplied a defining term, Coupland is the ideal chronicler of the uncanny prophet whose vision of the global village—now known as the Internet—has come to pass in the 21st century.

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